[{"id":137525755984,"handle":"all","title":"All Products","updated_at":"2024-12-06T13:05:02+11:00","body_html":"\u003ch5\u003e\u003cem\u003eWe specialize in delivering the latest and most innovative K-beauty products on the market. Our commitment is to ensure that our customers have access to the freshest trends and the most cutting-edge skincare and beauty solutions from South Korea. We carefully curate our selection to include the most up-to-date products, reflecting the ever-evolving beauty landscape, so you can stay ahead of the curve with the newest and most effective K-beauty offerings.\u003c\/em\u003e\u003c\/h5\u003e\n\u003cp\u003eTop 5 Kbeauty brand here at Makeup2beauty\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCOSRX\u003c\/strong\u003e: Renowned for its effective and ingredient-focused skincare products, COSRX is a favorite for addressing issues like acne and dryness. Their minimalist formulations and efficacy have made them a staple in K-beauty routines.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eSKIN1004\u003c\/strong\u003e: Known for its focus on natural ingredients and calming effects, SKIN1004’s products often feature Centella Asiatica. Their products are celebrated for their gentle and soothing properties.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eDr. Jart+\u003c\/strong\u003e: This brand is famous for its innovation in skincare, offering products like the Cicapair line for calming sensitive skin and various other specialized treatments. Dr. Jart+ combines advanced technology with high-quality ingredients.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eLaneige\u003c\/strong\u003e: A leader in hydration, Laneige’s products, such as the Water Sleeping Mask and Lip Sleeping Mask, are celebrated for their hydrating properties. Laneige uses advanced water science technology to provide intense moisture.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eAnua\u003c\/strong\u003e: Anua is a rapidly growing brand known for its Heartleaf Extract products. Their focus on soothing and hydrating ingredients has resonated with consumers, making them a notable player in the K-beauty industry.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003eThese brands are recognized for their quality, innovation, and ability to address various skincare needs.\u003c\/p\u003e","published_at":"2019-08-26T19:08:34+10:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"type","relation":"equals","condition":"Cleanser"},{"column":"type","relation":"equals","condition":"LASH"},{"column":"type","relation":"equals","condition":"Toner"},{"column":"type","relation":"equals","condition":"Face Mask"},{"column":"type","relation":"equals","condition":"Serum"},{"column":"type","relation":"equals","condition":"oil"},{"column":"type","relation":"equals","condition":"Ampoule"},{"column":"type","relation":"equals","condition":"Beauty Supplies"},{"column":"type","relation":"equals","condition":"Body Care"},{"column":"type","relation":"equals","condition":"Cleanser"},{"column":"type","relation":"equals","condition":"Essence"},{"column":"type","relation":"equals","condition":"Eyebrow"},{"column":"type","relation":"equals","condition":"Face Mask"},{"column":"type","relation":"equals","condition":"Hyaluronic"},{"column":"type","relation":"equals","condition":"Mascara"},{"column":"type","relation":"equals","condition":"Mask"},{"column":"type","relation":"equals","condition":"Moisturiser"},{"column":"type","relation":"equals","condition":"Professional Salon Kits"},{"column":"type","relation":"equals","condition":"Serum"},{"column":"type","relation":"equals","condition":"Sun Screen"},{"column":"type","relation":"equals","condition":"Tape"},{"column":"type","relation":"equals","condition":"Toner"},{"column":"type","relation":"equals","condition":"all products"},{"column":"type","relation":"equals","condition":"COSRX"},{"column":"type","relation":"equals","condition":"ANUA"},{"column":"type","relation":"equals","condition":"SKIN1004"},{"column":"type","relation":"equals","condition":"ABIB"},{"column":"type","relation":"equals","condition":"AESTURA"},{"column":"type","relation":"equals","condition":"AHC"},{"column":"type","relation":"equals","condition":"AROMATICA"},{"column":"type","relation":"equals","condition":"AXIS-Y"}],"published_scope":"web","image":{"created_at":"2020-07-28T20:49:25+10:00","alt":null,"width":600,"height":560,"src":"\/\/www.makeup2beauty.com.au\/cdn\/shop\/collections\/Copy_of_Untitled_3.png?v=1725342452"}},{"id":473743786177,"handle":"beauty-of-joseon","title":"Beauty Of Joseon","updated_at":"2024-10-25T18:38:01+11:00","body_html":"\u003ch4 style=\"text-align: center;\"\u003e\u003cspan style=\"color: rgb(0, 0, 0);\"\u003e\u003cem\u003eBEAUTY OF JOSEON x MAKEUP2BEAUTY\u003c\/em\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cspan style=\"color: rgb(0, 0, 0);\"\u003e\u003cem\u003eOFFICIAL DISTRUBUTOR IN AUSTRALIA\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch5\u003e\u003cspan style=\"color: rgb(165, 123, 123);\"\u003e\u003cem\u003eBeauty of Joseon is a South Korean beauty brand celebrated for its unique blend of traditional Korean ingredients and beauty practices, drawing inspiration from the Joseon dynasty. This era, spanning from 1392 to 1897, is known for its cultural richness and the emphasis placed on natural beauty and skincare. During this time, the use of herbal remedies and holistic approaches to skincare flourished, becoming a cornerstone of Korean beauty practices that continue to influence modern skincare routines.\u003c\/em\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003ch3\u003e\u003cstrong\u003eTraditional Inspiration and Philosophy\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eThe name \"Beauty of Joseon\" reflects the brand's deep-rooted connection to the beauty ideals of the Joseon dynasty, where elegance and minimalism were highly prized. Beauty during the Joseon period was about enhancing one’s natural features through the use of gentle, nourishing ingredients, focusing on long-term skin health rather than quick fixes. This philosophy is echoed in the brand's approach to skincare, which emphasizes enhancing natural radiance through the use of time-honored, effective ingredients.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eKey Ingredients and Their Benefits\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eBeauty of Joseon’s products are formulated using traditional Korean herbal ingredients known for their potency and efficacy. These ingredients, often referred to as \"Hanbang\" (한방) in Korean, have been used in Korean medicine and beauty rituals for centuries, offering a natural yet effective approach to skincare. Some of the most prominent ingredients include:\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eGinseng\u003c\/strong\u003e: A powerful anti-aging ingredient that has been a staple in Korean skincare for centuries. Ginseng helps to boost circulation, improve skin elasticity, and reduce the appearance of fine lines and wrinkles. It also has antioxidant properties, protecting the skin from environmental damage and stress.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eRice\u003c\/strong\u003e: Known for its brightening and hydrating properties, rice has long been used in Korean beauty rituals. It helps to even out skin tone, reduce hyperpigmentation, and promote a radiant complexion. Rice is also rich in vitamins and amino acids that nourish the skin and provide long-lasting moisture.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eHoney\u003c\/strong\u003e: A natural humectant, honey draws moisture into the skin and locks it in, providing deep hydration. It also has antibacterial and anti-inflammatory properties, making it ideal for soothing irritated skin and reducing the appearance of blemishes.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eHanbang (Traditional Korean Herbal Medicine)\u003c\/strong\u003e: Hanbang refers to the use of traditional Korean herbal ingredients, such as licorice root, green tea, and lotus leaf, known for their soothing, brightening, and anti-aging benefits. These ingredients are carefully selected to work in harmony with the skin, promoting balance and overall skin health.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003eThese natural ingredients are at the heart of Beauty of Joseon's formulations, providing nourishment, hydration, and anti-aging benefits. The use of Hanbang is especially significant, as it embodies the brand’s commitment to combining ancient wisdom with modern skincare science to create products that are not only effective but also gentle and safe for all skin types.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eProduct Lineup\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eBeauty of Joseon offers a carefully curated lineup of skincare products designed to address a wide range of skin concerns while promoting healthy, radiant skin. Their product range includes:\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eToners\u003c\/strong\u003e: Beauty of Joseon’s toners are formulated to balance the skin’s pH and provide an initial layer of hydration. They often feature key ingredients like ginseng and rice to soothe and nourish the skin, preparing it for the next steps in a skincare routine.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eSerums\u003c\/strong\u003e: The brand’s serums are among their most popular products, each formulated with concentrated ingredients to target specific concerns such as brightening, calming, and anti-aging. For example, the \u003cstrong\u003eGlow Serum (Propolis + Niacinamide)\u003c\/strong\u003e is perfect for brightening and fighting acne, while the \u003cstrong\u003eRevive Serum (Ginseng + Snail Mucin)\u003c\/strong\u003e focuses on firming and repairing damaged skin.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCreams\u003c\/strong\u003e: Beauty of Joseon’s creams are designed to provide long-lasting hydration and nourishment. Their \u003cstrong\u003eDynasty Cream\u003c\/strong\u003e is a fan favorite, enriched with ginseng and rice extracts, offering deep hydration while improving skin elasticity and brightness.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eMasks\u003c\/strong\u003e: To complement their serums and creams, Beauty of Joseon offers masks that provide an extra boost of hydration and nutrients. These masks are infused with traditional herbal extracts, offering a luxurious, spa-like treatment at home.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch3\u003e\u003cstrong\u003eCommitment to Natural and Effective Skincare\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eOne of the hallmarks of Beauty of Joseon is its dedication to using natural, safe, and gentle ingredients. The brand avoids the use of harsh chemicals, synthetic fragrances, and artificial colorants, making their products suitable for sensitive skin. By focusing on time-tested ingredients and traditional Korean beauty principles, Beauty of Joseon has built a reputation for creating high-quality skincare that delivers visible results without compromising the skin’s health.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eModern Adaptation of Ancient Traditions\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eWhile rooted in the traditions of the Joseon dynasty, Beauty of Joseon has successfully integrated modern skincare science into its formulations. This marriage of old and new allows the brand to offer products that not only honor the past but also meet the skincare needs of modern consumers. Their formulas are designed to provide solutions to common skincare concerns such as dullness, fine lines, and dehydration, making them versatile and effective for a global audience.\u003c\/p\u003e","published_at":"2024-09-06T17:47:52+10:00","sort_order":"alpha-asc","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Beauty of Joseon"},{"column":"tag","relation":"equals","condition":"BOJ"}],"published_scope":"web","image":{"created_at":"2024-09-06T17:48:22+10:00","alt":null,"width":600,"height":560,"src":"\/\/www.makeup2beauty.com.au\/cdn\/shop\/collections\/BOJ_COLLECTION_BANNER_600_x_560_px_1.svg?v=1725608903"}},{"id":460657098945,"handle":"dehydrated-skin","title":"Dehydrated Skin","updated_at":"2024-12-11T12:11:48+11:00","body_html":"\u003ch5\u003e\u003cem\u003e\u003cstrong\u003eDehydrated skin\u003c\/strong\u003e is a condition where the skin lacks moisture, leading to a range of symptoms and a compromised skin barrier. It’s important to differentiate between dehydrated skin and dry skin, as they are often confused but have different underlying causes.\u003c\/em\u003e\u003c\/h5\u003e\n\u003cp\u003e\u003cstrong\u003eCharacteristics of Dehydrated Skin:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAppearance:\u003c\/strong\u003e Skin may look dull, tired, or lackluster. It can show visible fine lines and wrinkles, especially when smiling or making facial expressions.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e Dehydrated skin may feel rough, tight, or slightly flaky. It might also have a rough texture or appear uneven.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSensitivity:\u003c\/strong\u003e The skin may be more prone to irritation or redness due to its compromised barrier.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eElasticity:\u003c\/strong\u003e Dehydrated skin can lose its plumpness and appear less resilient.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eCauses of Dehydrated Skin:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eInadequate Hydration:\u003c\/strong\u003e Not drinking enough water can lead to overall skin dehydration.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnvironmental Factors:\u003c\/strong\u003e Exposure to harsh weather conditions, such as wind or extreme temperatures, can strip the skin of moisture.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOveruse of Harsh Products:\u003c\/strong\u003e Using products with strong ingredients like alcohol or certain exfoliants can strip the skin of its natural moisture.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSkin Conditions:\u003c\/strong\u003e Conditions like eczema or psoriasis can exacerbate dehydration by affecting the skin’s ability to retain moisture.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAging:\u003c\/strong\u003e As the skin ages, its ability to retain moisture diminishes, leading to a greater likelihood of dehydration.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eCare Tips for Dehydrated Skin:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrate:\u003c\/strong\u003e Drink plenty of water to help maintain skin hydration from the inside out.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUse Moisturizers:\u003c\/strong\u003e Apply moisturizers with hydrating ingredients like hyaluronic acid, glycerin, and ceramides to help retain moisture and strengthen the skin barrier.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAvoid Harsh Products:\u003c\/strong\u003e Use gentle, hydrating cleansers and avoid products with high alcohol content or strong exfoliants.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHumidify:\u003c\/strong\u003e Use a humidifier in dry environments to help maintain ambient moisture levels.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSun Protection:\u003c\/strong\u003e Use sunscreen to protect against UV damage, which can further dehydrate the skin.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eDehydrated skin can often be improved with a consistent skincare routine that focuses on hydration and gentle care. If symptoms persist or worsen, consulting a dermatologist for personalized advice might be beneficial.\u003c\/p\u003e","published_at":"2023-10-21T00:40:33+11:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"dehydrated skin"}],"published_scope":"web","image":{"created_at":"2024-08-23T20:52:58+10:00","alt":null,"width":600,"height":560,"src":"\/\/www.makeup2beauty.com.au\/cdn\/shop\/collections\/DEHYDRATED_SKIN_COLLECTION_BANNER.png?v=1724410378"}},{"id":461561659585,"handle":"dry-skin","title":"Dry Skin","updated_at":"2024-12-19T20:02:28+11:00","body_html":"\u003ch5\u003e\u003cem\u003e\u003cstrong\u003eDry skin\u003c\/strong\u003e occurs when the skin lacks adequate moisture and natural oils, leading to a rough, flaky, or tight texture. Various factors such as environmental conditions, aging, genetics, and harsh skincare products can exacerbate this condition. People with dry skin often experience discomfort, including itching, irritation, and a lackluster complexion.\u003c\/em\u003e\u003c\/h5\u003e\n\u003cp\u003eTo effectively manage dry skin, it's essential to prioritize hydration and protect the skin's barrier. Here are some tips:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eMoisturizers:\u003c\/strong\u003e Opt for rich, emollient moisturizers containing ingredients like hyaluronic acid, glycerin, ceramides, and shea butter. These ingredients lock in moisture and strengthen the skin’s protective barrier.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eGentle Cleansers:\u003c\/strong\u003e Use mild, hydrating cleansers that maintain the skin’s natural oils. Avoid products containing alcohol, fragrances, or harsh detergents.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eHydrating Serums:\u003c\/strong\u003e Incorporate serums with humectants like hyaluronic acid to draw moisture into the skin, keeping it plump and hydrated.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eAvoid Hot Water:\u003c\/strong\u003e Hot showers and baths can worsen dryness. Use lukewarm water and limit shower time to preserve the skin’s natural oils.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eHumidifiers:\u003c\/strong\u003e During colder months, using a humidifier can add moisture to the air and help prevent dry skin.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eWater:\u003c\/strong\u003e Drink at least 2 liters of water daily, ideally starting and ending your day with a glass of warm water.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eSun Protection:\u003c\/strong\u003e Dry skin still needs protection from UV rays. Apply a broad-spectrum sunscreen to prevent further dryness and damage.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eBy focusing on proper care and hydration, you can keep your skin soft, smooth, and comfortable even if it tends to be dry.\u003c\/p\u003e","published_at":"2023-11-21T21:07:29+11:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"dry skin"},{"column":"tag","relation":"equals","condition":"cellstory"},{"column":"tag","relation":"equals","condition":"miracletox"},{"column":"tag","relation":"equals","condition":"Miracletox premium kit"},{"column":"tag","relation":"equals","condition":"moisture"},{"column":"tag","relation":"equals","condition":"hydrating"},{"column":"tag","relation":"equals","condition":"AESTURA"},{"column":"tag","relation":"equals","condition":"hydrium"},{"column":"tag","relation":"equals","condition":"Deesse LED mask"},{"column":"tag","relation":"equals","condition":"low ph cleanser"},{"column":"tag","relation":"equals","condition":"gentle cleanser"},{"column":"tag","relation":"equals","condition":"alcohol free toner"},{"column":"tag","relation":"equals","condition":"skin barrier"}],"published_scope":"web","image":{"created_at":"2024-08-23T20:16:56+10:00","alt":null,"width":600,"height":560,"src":"\/\/www.makeup2beauty.com.au\/cdn\/shop\/collections\/DRY_SKIN_COLLECTION_BANNER.png?v=1724408734"}},{"id":460656705729,"handle":"normal-skin","title":"Normal skin","updated_at":"2024-12-19T20:02:27+11:00","body_html":"\u003ch5\u003e\u003cem\u003e\u003cstrong\u003eNormal skin\u003c\/strong\u003e, also known as well-balanced or euthermic skin, is characterized by a healthy and balanced appearance. It has an even skin tone, with a smooth texture, and is neither too oily nor too dry. The skin’s oil production and hydration levels are balanced, resulting in a complexion that is not prone to frequent breakouts, dryness, or sensitivity.\u003c\/em\u003e\u003c\/h5\u003e\n\u003cp\u003eKey characteristics of normal skin include:\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePore Size\u003c\/strong\u003e: Pores are generally small and not very visible.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture\u003c\/strong\u003e: The skin feels soft and smooth to the touch.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMoisture Balance\u003c\/strong\u003e: It maintains adequate moisture without excessive dryness or oiliness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eComplexion\u003c\/strong\u003e: The skin has a radiant and even tone with minimal imperfections.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eResilience\u003c\/strong\u003e: Normal skin is typically less reactive to external factors like harsh weather or skincare products.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003ePeople with normal skin can use a wide variety of skincare products without experiencing significant issues. However, maintaining this balance involves regular cleansing, moisturizing, and protecting the skin from environmental factors like UV radiation. While normal skin is less prone to problems, it can still be affected by lifestyle factors such as diet, stress, and aging, so it’s important to follow a consistent skincare routine to keep the skin healthy.\u003c\/p\u003e","published_at":"2023-10-21T00:33:40+11:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"normal skin"}],"published_scope":"web","image":{"created_at":"2024-09-03T15:22:04+10:00","alt":null,"width":600,"height":560,"src":"\/\/www.makeup2beauty.com.au\/cdn\/shop\/collections\/NORMAL_SKIN_COLLECTION_BANNER_600_x_560_1.png?v=1725340925"}},{"id":473678053569,"handle":"serum","title":"Serums","updated_at":"2024-12-02T03:24:35+11:00","body_html":"\u003ch4\u003e\u003cem\u003e\u003cstrong\u003eSerums\u003c\/strong\u003e\u003c\/em\u003e\u003c\/h4\u003e\n\u003ch5\u003e\u003cem\u003eSerums are lightweight, fast-absorbing liquids packed with concentrated active ingredients designed to target specific skin concerns. Due to their lightweight nature, serums penetrate deeper into the skin, delivering potent ingredients more effectively than heavier moisturizers or creams. They are typically applied after cleansing and before moisturizing.\u003c\/em\u003e\u003c\/h5\u003e\n\u003ch3\u003e\n\u003cstrong\u003eBenefits of Using Serums\u003c\/strong\u003e:\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eTargeted Treatment\u003c\/strong\u003e: Serums are formulated to address specific skincare issues such as hydration, brightening, anti-aging, or acne.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eHigher Concentration of Actives\u003c\/strong\u003e: Serums contain a higher concentration of active ingredients, providing more noticeable and faster results compared to other skincare products.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eLightweight and Fast-Absorbing\u003c\/strong\u003e: Their thin texture allows them to absorb quickly into the skin, making them ideal for layering with other skincare products.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eImproves Skin Texture\u003c\/strong\u003e: Regular use of serums can lead to smoother, more refined skin texture over time.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eBoosts Hydration\u003c\/strong\u003e: Many serums, especially those with hyaluronic acid, deliver deep hydration and plump the skin.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eAntioxidant Protection\u003c\/strong\u003e: Serums with antioxidants like vitamin C protect the skin from environmental damage and promote a brighter complexion.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e","published_at":"2024-09-04T12:01:00+10:00","sort_order":"alpha-asc","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Serum"},{"column":"tag","relation":"equals","condition":"Serums"}],"published_scope":"web"}]
This serum is crafted for skin that has lost its luster, harnessing the power of 'ginseng'--a powerful herbal ingredient with a long history of use--paired with 3% 'snail secretion filtrate' to establish extraordinary synergistic effects for improved skin elasticity.
Ginseng root water 63%
The rich saponin contained in ginseng helps to quickly supply moisture to the skin and maintain it deep inside the skin for a long time to help create healthy skin.
Snail mucin 3%
It is a filtered and purified snail mucin secreted by snails and is known to help protect damaged skin. It also contains Centella asiatica extract, Mushroom extract, and Panax ginseng root extract
DIRECTIONS
Apply 2-3 drops of serum onto the face. Pat gently to aid absorption.
▪For external use only ▪Avoid contact with eyes ▪Do not apply to broken or inflamed skin ▪Keep out of reach of children ▪Use with care for easily irritated skin, testing on small areas recommended ▪Discontinue use if signs of irritation appear ▪Store in cool and dry places, away from direct sunlight
Ratings & Reviews
Anua Heartleaf Silky Moisture Sunscreen is a game-changer for my skincare routine! Lightweight, hydrating, and provides excellent sun protection without the greasy feel.
